The Tailgate Podcast: Marketing for Hunting and Angling Brands

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Sim Whatley and James Elledge Hit All the Right Notes with Duck Camp

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There’s a deluge of new hunting and angling brands bursting onto the scene. Most fall either on the hunting side or the angling side and few bridge that stubborn gap between the two to win the hearts and minds of both. Let alone do it well.

One brand that does gets it right is Duck Camp. A truly modern, direct-to-consumer brand out there on the racetrack.

We recently sat down with the talented minds behind Duck Camp at their headquarters in Austin, TX and covered a lot of ground. Sim Whatley, founder, and James Elledge, partner and head of marketing, took us through the entire Duck Camp who, what, where, and why.

After listening to their passion for new outdoor voices and ideas, innovative thinking, and belief in more boots-on-ground, personable marketing, you’ll see why. They’re the brand you want to have a beer with.

Learn more about The Tailgate Podcast.


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